Product Widgets Introduced To Zen Articles

Yandex has started to allow channel authors to monetize articles by including product widgets.

All authors with monetization enabled can insert Beru marketplace and Yandex.Market widgets into their articles, as both a way to generate income as well as increase the usefulness of their articles.

This feature began testing in May for those involved in the Nirvana program, and during this period some 40,000 articles were produced making use of this feature.

Examples Of Articles With Widgets

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Header image source: https://zen.yandex.ru/media/zenmag/tovarnye-vidjety-v-statiah-stali-dostupny-vsem-kanalam-s-monetizaciei-5f22952119fb7c17180e4fc4

 

Dan Taylor
Dan Taylor is an experienced SEO consultant and has worked with brands and companies on optimizing for Russia (and Yandex) for a number of years. Winner of the inaugural 2018 TechSEO Boost competition, webmaster at HreflangChecker.com and Sloth.Cloud, and founder of RussianSearchNews.com.