Yandex.Maps have introduced a new feature called Stories, which is akin to Google My Business Posts feature.
Publish news and stories for free directly to your organization’s card – this will help potential customers learn more about you, your services and products.
Yandex are eager to promote this feature as more users use Map search to find local products and services.
Example uses of the Stories feature that Yandex portray are:
- Inviting clients to a trial session (fitness)
- Advertising a new seasonal menu (restaurants)
- Interior photos (offices)
- Show the service in action (hairdressers, beauticians)
- Photos and tips for food preparation (restaurants)
This feature is now available through your Yandex.Maps account and Organization card management options.