Yandex SEO Weekly Recap (01/03 – 07/03)

This is your whistle-stop roundup of the important things you might have missed from the past week in regards to Yandex search marketing, and RuNet users.

Recap

In the past week we’ve explored Yandex Market and Yandex Disk, giving more insight into what these products are, and we covered research (conducted by Yandex) into the potential travel habits of Russians post-Corona.

In other news, there has been a lot of volatility and unrest within the Yandex algorithm with some speculating that it’s the first real update since YATI was introduced (which would make sense given it’s had a couple of months to learn and process vast quantities of data, to a point it could begin processing the data and making meaningful changes off the back of it).

We’ve covered this SERP volatility here:

In addition to this, we’ve been noticing fluctuations since mid-February, and this correlates with a potential indexing bug being reported by Webmasters.

In the week we’ve also covered:

To finish on a high note, registration is still open for Zen Wednesday, due to take place on March 17th.

 

Dan Taylor
Dan Taylor is an experienced SEO consultant and has worked with brands and companies on optimizing for Russia (and Yandex) for a number of years. Winner of the inaugural 2018 TechSEO Boost competition, webmaster at HreflangChecker.com and Sloth.Cloud, and founder of RussianSearchNews.com.