Yandex Studied News Stories On AI For A Decade

Yandex analysts have been monitoring AI-related news headlines over the past ten years to find out what journalists write about the most, in relation to artificial intelligence as a topic, and what the future of AI could look like if the news headlines are to be believed.

To better understand what the future of technology in the media looks like, Yandex analyzed publications in Yandex.News with the following words and phrases contained within them:

  • AI
  • Artificial intelligence
  • machine learning
  • neural network

… to understand what the future of technology looks like in the media. This produced an obscene amount of data.

Yandex Analysts looked over a lot of data and news stories relating to AI

More often than not, headlines, in which the artificial intelligence acts as an actor, inform that it has created something – usually some images, music, texts, or videos.

In addition, AI often detects or diagnoses something, such as cancer, and predicts something, such as the outcome of a sports event.

Neural networks can cope with many complex tasks much faster than humans. Sometimes journalists focus on this inhuman speed. For example, “in less than a second” AI can catch a poacher and recreate the universe. “In a couple of seconds” – destroy the city and collect the Rubik’s cube. “In less than a minute” – diagnose coronavirus and make 12 logos.

Sometimes the title indicates the year by which the development of artificial intelligence will reach some kind of significant mark.

Based on such headings, you can draw up a rough plan for further actions of the AI.

Alexander Krainov, Head of the Yandex Machine Intelligence Laboratory has gone on record to say:

There is a lot of talk and writing about artificial intelligence. Headlines almost always try to make them as effective as possible, which, alas, leads to a misunderstanding of what artificial intelligence is. For many, AI is still something of a miracle, with delusions, fears, hopes and fantasies associated with it. This is how electricity was perceived 150 years ago.

Like electricity, AI is used everywhere. For example, in Yandex, we use it in search, in recommendations, in advertising, in navigation services, in weather forecast, in translation, in Alice … – yes, practically everywhere. Time will pass – and artificial intelligence technologies will become as familiar a part of life as a light bulb and a socket.

You can see examples of how AI has created, helped, and otherwise influenced various processes and facets of everyday life on the Yandex Research Blog.

Dan Taylor
Dan Taylor is an experienced SEO consultant and has worked with brands and companies on optimizing for Russia (and Yandex) for a number of years. Winner of the inaugural 2018 TechSEO Boost competition, webmaster at HreflangChecker.com and Sloth.Cloud, and founder of RussianSearchNews.com.