Potential Yandex Algo Update Jan 25

Yandex SERP monitoring tools, and Yandex forums are reporting a potential algorithm update on January 25th.

Some users are reporting seeing fluctuations and changes in traffic/rankings around January 18/19, and then a more substantial change on the 25th – which could elude to some initial pre-rollout testing in some search verticals.

At the time of publishing there has been no official comment from Yandex, or from Plato.

Dan Taylor
Dan Taylor is an experienced SEO consultant and has worked with brands and companies on optimizing for Russia (and Yandex) for a number of years. Winner of the inaugural 2018 TechSEO Boost competition, webmaster at HreflangChecker.com and Sloth.Cloud, and founder of RussianSearchNews.com.