August 2020 Yandex Product Usage Statistics

The below table, with data sourced from Radar, details the audience reach and mobile usage of core Yandex products in August 2020.

Project Audience Mobile Usage
Yandex 84448272 67.98%
Portal 69828038 50.33%
Zen 51297549 46.67%
Cards 38438190 37.67%
news 31893853 0.00%
Kew 30710563 0.00%
Weather 30488578 12.46%
kinopoisk 19346178 11.84%
mail 17517795 30.31%
Auto RU 17233519 35.64%
Ether 16816674 0.00%
collections 13610798 0.00%
Health 13275518 0.22%
Music 12392147 40.18%
Area 9025430 0.00%
Sport 8503637 0.00%
schedules 8303726 19.29%
services 7371845 0.00%
Games 7086508 0.00%
Edadil 6399035 72.99%
TV Program 5665503 0.00%
Underground 5066533 75.85%
The property 4223653 14.80%
Travels 3285291 0.09%
Job 1773737 3.06%
Dan Taylor
Dan Taylor is an experienced SEO consultant and has worked with brands and companies on optimizing for Russia (and Yandex) for a number of years. Winner of the inaugural 2018 TechSEO Boost competition, webmaster at HreflangChecker.com and Sloth.Cloud, and founder of RussianSearchNews.com.